A webinar event needs to be engaging and communicative, for which you need an accurate online webinar event platform. Moreover, they will provide you with various features and functionalities that can make your webinar unique and more attractive.
Do you worry about how to host a webinar with the latest technology? Do you want a simple process that can be helpful for you in conducting a successful webinar?
So, here is a complete step-by-step process to create a webinar and go live.
10 Impactful Steps to Create a Webinar Event and Go Live!
10 Easiest steps that can be helpful in creating a webinar event to go live are as follows:
1. Pick a Specific Topic
A webinar must be informative and knowledgeable for the audience. So, you have to ensure that you search and pick the best topic for your webinar event. You have to explore your industry in order to choose a webinar topic that can interest and make the audience engage in your upcoming event. Choose a topic that can attract a global audience and get you a lot of registrations with less effort. Moreover, 3 Easiest ways to pick a superficial webinar topic are as follows:
- Analyze your customers’ and audience FAQs to identify the gap and fill it with your knowledge.
- Observe your audience activities on your social media account. The most shared and liked posts can help you choose the best topic and interest the audience.
- Know your audience questions and choose the top 10 most relevant topics that you can use to answer their questions.
2. Decide Your Webinar Format
You need a proper webinar format to complement your personality and goals. So, here are the 3 best ways to present your topic in an online webinar event.
- Presentation Format: Most hosts use the presentation as their webinar format. Moreover, you just need a single presenter for this type of webinar. They deliver the PowerPoint presentation by running the audio and video in the background. This format is best when you are targeting a small group audience. Also, you can add polls and Q&As to make your webinar event visually appealing and engage your audience.
- Interview Format: You can invite an industry specialist to this type of webinar event. Moreover, they have to discuss a particular topic and answer attendee questions with first-hand knowledge of your field. You can create a list of questions beforehand for experts to prepare answers in advance.
- Product Webinars: You can demonstrate the use of your product or service in this event. Also, you can use screen sharing to share a complete detailed demonstration. Your audience may decide to buy your product or service after looking at the video without hassle or doubts left in their minds.
3. Compare and Choose a Webinar Tool
- End To End Customization
- Unlimited Streaming
- Worldwide Content Reach
- Privacy And Security
- Clap Sound
- Hooting
- Emoticons
- Live Real-Time Audience Interaction
- Multi-Device Support
- Ticker
- Countdown
- Real-Time Analytics
4. Sort Out the Registration Page
Create a perfect registration page with accurate information. Moreover, you can display:
- Headline + Above the Fold Elements
- Speaker info
- Banners
- Countdown
- Main page content
- Name
- Job Title
- Company Name
- Email Id
- Phone Number
- Country
- State
- City
- Primary Category
- Secondary Category
- Classification
- Interests
- Profile Picture
5. Design the Space And Equipment
You can create a completely personalized virtual space with live streaming services. Moreover, it will allow you to choose the best external plugin tools for your webinar event. Also, you need to take care of your physical space and equipment required for a smooth webinar. You will need a camera and microphone to deliver a better audio and visual experience to the audience.
6. Create More Better Content
You will need appropriate content for your webinar event, for instance, a slide deck, a video of you using your product, a video of you interviewing a guest, etc. The second thing is the content of your webinar event. Moreover, you can include videos, GIFs, and animations wherever it is needed in your content. But keep your content as per the time frame provided by the host. It should not extend the time of your session.
7. Use Email and Social Media to Send Out Invitations
You need to invite people to your webinar event, for which you can use the email in the first place. Moreover, you must have a list of email ids of your loyal attendees who always attend your virtual event. Create more personalized emails for such users to make them feel unique and essential in your webinar. Also, you can use social media information to generate more invitations and invite global people to your webinar.
8. Promote the Webinar Outside Your Email List
You can not limit your reach to the list you have. Moreover, you must conduct some promotion using the organic or paid campaign. You can create accounts on various platforms, such as Facebook, Instagram, YouTube, LinkedIn, etc. Moreover, it requires you to maintain a proper web presence with daily posting. But at the time of webinar promotion, you need to post visuals and attain a better reach to the global audience.
9. Take a Test Run Drive of Your Webinar Platform!
It is necessary to check and ensure that all the aspects are working perfectly. You need to take a test run in order to ensure that all the parts and features of your webinar event are working correctly. Moreover, the live streaming services provider will provide you with a completely perfect webinar service with exceptional features and functionalities you can not find anywhere.
10. It’s Time to Go live!
You have designed, picked, and tested everything for your webinar event. So, it is time to launch your webinar. Moreover, you can set your camera and microphone and get ready to go live with the platform and all the functionalities you have included in your webinar event.
So, these are the various steps that can be helpful in creating a webinar event to go live. Moreover, a host can gain success in your webinar with the right features and functionalities.
Hope, you will find this article beneficial to host a successful webinar in 2022 in just 10 simple steps.